Sambridhi N.
Tekkon Team Profile
Sambridhi N.
Social Media Strategist
Results-driven Social Media Strategist with hands-on experience in social media management, content strategy, digital marketing, and GoHighLevel (GHL) CRM, including lead nurturing, sales pipelines, automation, and client communication. Proficient in Canva, Meta Ads Manager, ChatGPT, GA4, GTM, and Looker Studio to create engaging content, execute data-driven campaigns, analyse performance, and optimise marketing outcomes. Passionate about driving brand growth, increasing customer engagement, and generating qualified leads through creative and technology-driven marketing solutions.
Work Experience
Omega Incorporations
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[ Oct 2024 – Aug 2026 ]
Digital Marketer
- Manage multiple digital marketing projects simultaneously, consistently delivering campaigns on time while supporting lead generation and business growth.
- Develop and execute social media strategies, content calendars, and engaging content across Facebook, Instagram, and LinkedIn to increase brand awareness and audience engagement.
- Create high-quality social media creatives, marketing collateral, presentations, and promotional materials using Canva.
- Plan, launch, monitor, and optimise Meta (Facebook & Instagram) advertising campaigns, including audience targeting, budget management, A/B testing, and performance analysis.
- Build, update, and optimise landing pages to improve user experience and maximise campaign conversions.
- Manage GoHighLevel (GHL) CRM through the SalesIgnitor platform, maintaining contacts, opportunities, sales pipelines, calendars, tasks, and client communications.
- Create and manage automated workflows, lead nurturing sequences, follow-up campaigns, appointment scheduling, and CRM automations within GoHighLevel to streamline client engagement.
- Track leads from initial enquiry through conversion, ensuring accurate CRM records and timely follow-ups to improve customer experience and sales efficiency.
- Generate reports and monitor campaign performance using Google Analytics 4 (GA4), Google Tag Manager (GTM), Microsoft Clarity, and Looker Studio, providing data-driven recommendations for continuous optimisation.
- Utilise ChatGPT and other AI-powered tools for content ideation, copywriting, campaign planning, research, and workflow productivity.
- Collaborate with cross-functional teams to deliver integrated marketing campaigns while maintaining consistent brand messaging across digital channels.
Ultrabyte
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[ Feb 2024 – Oct 2024 ]
Social Media Manager
- Managed end-to-end social media strategies and campaigns for 10+ client accounts, achieving an average 12% increase in engagement across platforms.
- Developed and maintained monthly content calendars, improving campaign planning and reducing delivery delays by 30%.
- Created 50+ branded social media creatives using Canva, ensuring consistency with each client’s visual identity and marketing objectives.
- Monitored campaign performance through weekly analytics reports, providing actionable insights that improved decision-making efficiency by 25%.
- Scheduled and published content across multiple social media platforms, ensuring consistent brand presence and timely campaign execution.
- Collaborated with clients to understand business goals, coordinate campaigns, and maintain strong communication throughout project delivery.
- Assisted with community engagement by responding to comments, messages, and audience interactions to strengthen brand relationships.
- Worked closely with marketing and design teams to optimise content performance, increase reach, and support lead generation initiatives.
- Utilised social media management tools and AI-assisted content creation to streamline workflows and improve productivity.
Digischool Global
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[ May 2022 – Sept 2022 ]
Researcher & Academic Trainee
- Conducted research on digital learning trends, educational technologies, and IT-related topics to support academic content development.
- Developed and reviewed IT learning materials, ensuring accuracy, relevance, and alignment with curriculum objectives.
- Assisted in creating digital educational resources, including presentations, documentation, and training content.
- Collaborated with the academic team to research emerging technologies and integrate them into learning materials.
- Performed content quality assurance through fact-checking, editing, and formatting of educational resources.
- Supported curriculum development initiatives by gathering research insights and educational best practices.
- Contributed to improving digital learning experiences through structured research and content recommendations.
Education
St. Xavier's College, Tribhuvan University,
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[ 2020 – 2024 ]
Bachelor of Information Management (BIM)
Technical Skills
SalesIgnitor
Marketing
Canva
CRM
Microsoft Office Suite
Content Creation
Meta Ads
Soft Skills
Problem Solving
Multitasking
Time Management
Project Coordination
Collaboration